The Business Community Service Award 2005
Caff'e On The Green
Joseph Franco, Proprietor
Joseph Franco has been the proprietor of Caffé on the Green
Restaurant & Caterers since December 3, 1991. It is the former residence of
Rudolph Valentino. The property was an abandoned eyesore to the community. Mr.
Franco¹s vision and hard work made the establishment a success, and greatly
improved the aesthetics of the area.
Joseph¹s career in the restaurant business began in 1972 when he opened his
first pizzeria on Second Avenue and 62nd Street. Two years later, a second
pizzeria opened on Second Avenue and 59th Street. His next venture was
Ristorante Dieci on 1st Avenue and 81st Street in Manhattan, which he owned and
operated for 17 years.
He was born in Elmhurst Queens and raised in Flushing. He attended Bleeker 185
Junior High, and Flushing High School and graduated Pos Institute of Insurance.
Joseph has received numerous awards and recognition throughout the years for his
service and generousity to the community. He has been a member of the Queens
Chamber of Commerce since 1992.
Some of his accomplishments include:
1993 - Appreciation Award from the Joyce Kilmer Council.
1995 - Man of the Year Award from the American Cancer Society.
1999 - Outstanding Business Person of the Year from Fleet Bank.
2000 - Restauranteur of the Year - N.Y. State Restaurant Association.
2004 - Award of Excellence - DiRona (Distinguished Restaurants of North
America).
2004 - Best of Award of Excellence from Wine Spectator Publication.
Current Memberships
Senior Vice President - NY State Restaurant Association
Advisory Committee Member - Arthritis Foundation
Member - Americans of Italian Heritage
Supporter of the Bayside Historical Society
Sponsor - The Summit School.
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